EU AI Act compliance for AI chatbots & assistants

A customer-facing chatbot or generative assistant usually falls under limited risk — its obligations are transparency-focused rather than the full high-risk regime.

Why it is in scope

Article 50 requires that people are told when they interact with an AI system, and that AI-generated content is marked in a machine-readable way.

Key obligations

• Tell users they are interacting with an AI system (Article 50(1))
• Mark AI-generated or manipulated content in a machine-readable format (Article 50(2))
• Clear, accessible disclosure at the point of interaction
• Keep evidence of how disclosures are implemented